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Entertainment Sports & Events

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Entertainment Sports & Events

Moores Rowland assists entertainment companies, sports organizations, event organizers and other related businesses in the UAE to comply with Federal Law No. 4 of 2023 Concerning Sports, Federal Law No. 8 of 2014 on Sports Facilities and Events Security, Federal Decree-Law No. 47 of 2022 on Corporate Tax and Federal Law No. 15 of 2020 on Consumer Protection.

The firm provides various services related to VAT registration, corporate tax filing, licensing support, audits, contracts and full compliance services for concerts, sports events, festivals, film production, gaming and tourism events in Dubai, Abu Dhabi and the UAE.

Our team offers clear, practical solutions that enable event organizers, sports clubs, entertainment venues and promoters to concentrate on providing great experiences while remaining fully compliant.

Specialist legal advice from industry experts

For clients operating in the Technology, Media & Telecommunications sectors,

Ultimately, our sector focus allows us to ensure that our sector-specific insight can be leveraged for the benefit of clients operating in the TMT sectors and their unique requirements.

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Key Services We Offer for Entertainment, Sports & Events

  • Company Setup and Licensing 

We can help you obtain the appropriate licenses for your business. This covers trade licenses, entertainment licenses, approvals for sports institutions and permissions for events. We assist sports academies or clubs with obtaining licenses under Federal Law No. 4 of 2023 on Sports. This law sets out clear rules for sports institutions, academies and professional activities.

 We ensure that your set up is compliant with the requirements of the local sports councils in Dubai, Abu Dhabi, Sharjah and others. We can help you obtain the necessary permits for events and entertainment from the Department of Culture and Tourism (DCT) or Dubai’s Events Licensing System. This includes live shows, concerts, festivals and more. We deal with the entertainer permits, venue approvals and crowd safety requirements.

  • Tax Advisory and Compliance 

The UAE imposes corporate tax on businesses in this sector. We support and advise on corporate tax registrations, filings and planning, to ensure you pay the correct tax, and claim all benefits available to you. We explain all of it in plain language with no legal complexity. We also support you in all matters related to VAT on ticket sales, sponsorship and event services.

  • Legal Support and Contracts.

We assist with:

  • Drafting clearer contracts for artists, athletes, sponsors, venues and partners. 
  • Protecting the Intellectual Property of events, brands and content. 
  • Advising on media regulations such as content creators and influencers rules under the UAE Media Council (Advertiser Permits). 
  • Risk management of events including safety, insurance and compliance with Federal Law on Sports Facilities and Events Security.
  1. Regulatory Compliance and Continued Support

The UAE is always updating its laws to keep the country growing but also keep everyone protected. We keep you compliant with:

  • GCGRA regulations for any gaming or wagering components (if applicable to your events).
  • Standards for media and advertising.
  • Large gatherings health, safety and environmental requirements.
  • International event norms while hosting international tournaments or shows.

We do regular check-ups and updates so your business always meets the latest requirements.

  1. Business Growth and Advisory
  • Strategic planning for expanding your events or sports business.
  • Partnership and sponsorship agreements. 
  • Financial advice on financing large projects. 
  • Support with talent management, artist visas and work permits.

Step-by-Step Support from Moores Rowland for Entertainment, Sports & Events Businesses

The team at Moores Rowland UAR follows these practical steps for clients in the UAE:

  1. Business Setup Support: We at Moores Rowland assist in the setup and registration of an Entertainment Company, Sports Company or Events Management Company in the UAE in compliance with all relevant laws.
  2. Ticket Pricing Transparency: Our team ensures that information in relation to ticket prices and additional fees & terms and conditions are clearly visible and in compliance with UAE consumer protection laws.
  3. Refund and Cancellation Rules: Our expert prepares simple Refund Policy and Cancellation Terms for Events for entertainment, sports and events management businesses.
  4. Safety and Risk Information: We provide your event with safety guidelines, risk warnings and other information on event safety as required by the laws of UAE.
  5. Contracts and Sponsorship Agreements: Our drafting experts draft simple event contracts, sponsorship agreements, contracts with athletes and contracts with vendors.
  6. Audit and Financial Reporting: We manage Event audit, ticketing audit, sports finance reporting and transparent accounting for your event, concert or sports activity business.
  7. Risk Management and Compliance: Moores Rowland conducts a check on all aspects of your business operations to ensure that your business is fully compliant with UAE laws in respect of consumer protection, pricing, refunds and safety.

  Why Entertainment, Sports & Events Businesses Choose Moores Rowland

  • Save time on compliance, to focus on events and fans
  • Minimise penalty and dispute risks
  • Gain the financial clarity you need to make better decisions
  • Receive practical growth advice in a booming sector
  • Partner with a team you trust and who knows your industry

Moores Rowland UAE has experience of working with a wide range of clients in the concerts, sports leagues, festivals and entertainment venues across the UAE. Contact Moores Rowland today for an initial consultation.