Transformation &
The Future Economy
“We help clients get ahead of the curve and ensure they are fit-for-the-future.”
One stop shop across the innovation life cycle for government entities and organisations across the MENA region
Address challenges, or unlock new opportunities to drive competitiveness
First and only Law firm in the region that offers an integrated solution bringing legal, technical, and business expertise

Strategy & Transformation
Our team possesses the expertise and experience necessary to provide integrated strategy and transformation services at the crossroads of law, business, and innovation. The team consists of experienced IP professionals, technology transfer specialists, commercial lawyers, patent attorneys, scientists, technical experts, and strategy consultants.


Ahmad Saleh
Partner, Head of Innovation, Patents and Industrial Property (3IP)
This practice is both unique and revolutionary. Our vision is rooted in a deep understanding of the innovation ecosystem and the essential elements needed for progress and change to boost competitiveness. We are strategically positioned at the intersection of law, business, and technology to facilitate and influence the region’s transformation. Leveraging our leadership role and extensive network, we form consortiums throughout the innovation value chain and partner with external stakeholders in both the private and public sectors, including economists, futurists, and strategy and business consultants, to provide comprehensive strategy and transformation services. Our extensive capabilities guarantee a fully seamless, integrated, and distinctive approach to achieving high-value, tangible results.
We deliver strategy & transformation solutions while engaging with stakeholders across the innovation and R&D ecosystem.
Innovation & R&D Across Sectors
[Healthcare & Life Sciences, ICT, Education, Financial, Transport & Logistics, Real Estate, Public Sector, Emerging Technologies, Defense & Security, AI]
How do we ensure you’re future-ready?
Identifying opportunities in the untapped market
Systematic horizon scanning to identify emerging trends, opportunities, and disruptions.
Identifying opportunities in the untapped market
Systematic horizon scanning to identify emerging trends, opportunities, and disruptions.
Identifying opportunities in the untapped market
Systematic horizon scanning to identify emerging trends, opportunities, and disruptions.